Marketing management : (Record no. 5046)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00546 a2200181 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240908b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8120308778 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English Language |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Item number | KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 329894 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | analysis, planning, implementation, and control / |
| Statement of responsibility, etc | Philip Kotler. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 1994. |
| Place of publication, distribution, etc | New Delhi : |
| Name of publisher, distributor, etc | Prentice-Hall of India Pvt Ltd., |
| Date of manufacture | 1994 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | ill. |
| Extent | xxix, 801 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | MANAGEMENT |
| 9 (RLIN) | 329895 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Schedule Reference Books |
| Koha issues (borrowed), all copies | 10 |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type | Date checked out | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Lending Collection | Faculty of Applied Sciences Library | Faculty of Applied Sciences Library | Ground Floor - Lending Section | 02/02/2010 | 715.00 | 658.8KOT | 000315 | 16/01/2025 | 715.00 | 03/04/2024 | Lending Book | |||||||
| Dewey Decimal Classification | Lending Collection | Faculty of Applied Sciences Library | Faculty of Applied Sciences Library | Ground Floor - Lending Section | 02/02/2010 | 400.50 | 658.83KOT | 017235 | 03/04/2024 | 03/04/2024 | Lending Book | ||||||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Ground Floor - Lending Section | 02/02/2010 | 715.00 | 3 | 658.8KOT | 007626 | 16/01/2025 | 715.00 | 03/04/2024 | Lending Book | 28/01/2013 | |||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Ground Floor - Lending Section | 02/02/2010 | 715.00 | 14 | 658.8KOT | 007628 | 16/01/2025 | 03/04/2024 | Lending Book | 18/11/2014 | 1 | |||||
| Dewey Decimal Classification | Schedule Reference Collection | Main Library | Main Library | Ground Floor - Scheduled Reference Section | 02/02/2010 | 650.00 | 658.83KOT | 007962 | 16/01/2025 | 03/04/2024 | Schedule Reference Books | ||||||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Ground Floor - Lending Section | 02/02/2010 | 650.00 | 7 | 658.83KOT | 007964 | 16/01/2025 | 03/04/2024 | Lending Book | 18/11/2014 | ||||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Ground Floor - Lending Section | 02/02/2010 | 650.00 | 8 | 658.83KOT | 007966 | 16/01/2025 | 03/04/2024 | Lending Book | 20/02/2020 | 2 | |||||
| Dewey Decimal Classification | Lending Collection | Main Library | Main Library | Ground Floor - Lending Section | 02/02/2010 | 715.00 | 12 | 658.8KOT | 007629 | 16/01/2025 | 03/04/2024 | Lending Book | 01/12/2014 | 1 |