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Advertising and promotion : an integrated marketing communications perspective /

By:

Belch, George E

Contributor(s):

Belch, Michel A

Language: English Language Publication details: 2004. New Delhi : Tata McGrawHill Publishing, 2004Edition: 6th edDescription: Various PagesISBN:

0070581940

Subject(s):

Management

DDC classification:

659.1 BEL

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Holdings ( 3 )
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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Lending Book	Main Library Ground Floor	Lending Collection	659.1BEL (Browse shelf(Opens below))	Available	041576
Lending Book	Main Library Ground Floor - Lending Section	Lending Collection	659.1BEL (Browse shelf(Opens below))	Available	041577
Schedule Reference Books	Main Library Ground Floor - Scheduled Reference Section	Schedule Reference Collection	659.1BEL (Browse shelf(Opens below))	Available	046248

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