TY  - BOOK
AU  - Thompson,Arthur A.
AU  - Strickland,A.J.
AU  - Thompson,Arthur A.
AU  - Gamble,John
TI  - Crafting and executing strategy : : the quest for competitive advantage concepts and readings  
SN  - 9780077537074
U1  - 658.4012 
PY  - 2014///
CY  - New York
PB  - McGraw Hill Education
KW  - Strategic planning	
KW  - Business planning	
KW  - Strategic planning--Case studies
ER  -