Zichermann, Gabe, <br/><br/>
The gamification revolution :  how leaders leverage game mechanics to crush the competition / 

 - New York :  McGraw Hill  2013 
 - xviii, 235 pages : 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780071808316 0071808310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social media--Marketing.<br/>Internet games--Psychological aspects.<br/>Customer loyalty.
<br/><br/><label>Dewey Class. No.: </label>658.4012  / ZIC