Fillis, Ian. <br/><br/>
Creative marketing :  an extended metaphor for marketing in a new age / 

 - Hampshire :   Palgrave Macmillan  2006 
 - xi, 161 p.  
<br/><br/><label>ISBN: </label>1403941909 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Creative ability in business.<br/>Creative thinking.<br/>Originality.<br/>Entrepreneurship.
<br/><br/><label>Dewey Class. No.: </label>658.8  / FIL