TY  - BOOK
AU  - Nykamp,Melinda
TI  - The customer differential: the complete guide to implementing customer relationship management 
SN  - 081440622X
U1  - 658.812 
PY  - 2001///
CY  - New York
PB  - AMACOM
KW  - Customer relations
KW  - Management
KW  - Data mining
ER  -