Adcock, Dennis <br/><br/>
Marketing   principles and practice 

 - 2nd ed. 
 - Pitman Publishing   London  1995 
 - xii, 420 p. 
<br/><br/><label>ISBN: </label>0273607340 
<br/><br/><label>Subjects--Topical Terms: </label><br/>General management
<br/><br/><label>Dewey Class. No.: </label>658.801  / MAR