TY - GEN AU - Mathur, U.C. TI - International marketing management: taxt and cases SN - 9788178297866 U1 - 658.84 PY - 2008/// CY - New Delhi PB - Sage Publications KW - MANAGEMENT KW - EXPORT MARKETING MANAGEMENT KW - EXPORT MARKETING INDIAN MANAGEMENT KW - INTERNATIONAL TRADE INDIA ER -