Tellis, Gerard J. <br/><br/>
Effective advertising 

 - 1st 
 - New Delhi<br/>  Response books  2004 
 - 201p 
<br/><br/><label>ISBN: </label>8178293706 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management and auxillary services
<br/><br/><label>Dewey Class. No.: </label>659  / TEL