TY  - GEN
AU  - Schiffman, Leon G. 
AU  - Kanuk, Leslie Lazar 
TI  - Consumer behavior
SN  - 8120320700
U1  - 658.8342 
PY  - 2002///
CY  - New Delhi
PB  - Prentice Hall of India Pvt Ltd
KW  - Management
ER  -