Griffin, Tom <br/><br/>
International marketing communication / 
Tom Griffin. 
 - Oxford :  Butterworth Heinemann,  1993. 
 - xiv, 456 p.  24 cm. 
<br/><br/><label>ISBN: </label>0750617853 
<br/><br/><label>Dewey Class. No.: </label>658.84  / GRI