Consumer behaviour and marketing action

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Language: English Language Publication details: 1998 Ohio South Western College Publishing 1998Edition: 6thDescription: ill. xviii, 718pISBN:

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Item type	Current library	Collection	Call number	Status	Barcode
Schedule Reference Books	Main Library Ground Floor - Scheduled Reference Section	Schedule Reference Collection	658.8342ASS (Browse shelf(Opens below))	Available	022827

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Previous	658.827LEP Brand driven the route to integrated branding through great leadership	658.827RAN Branding a practical guide to planning your strategy	658.827VAN The brand management checklist proven tools and techniques for creating winning brands	658.8342ASS Consumer behaviour and marketing action	658.8342PET Consumer behaviour and marketing strategy	658.8342PET Consumer behavior and marketing strategy	658.8342SCH Consumer Behavior	Next

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