Advertising promotion supplemental aspect of integrated marketing communications
Shimp, Terence A.
Advertising promotion supplemental aspect of integrated marketing communications - 5th - New York
Harcourt College Pub. 2000 - 674p.
0030211131
659.1 / SHI
Advertising promotion supplemental aspect of integrated marketing communications - 5th - New York
Harcourt College Pub. 2000 - 674p.
0030211131
659.1 / SHI
